Isuzu Eyes Global Market for Their Trucks

Isuzu, Japan& 39;s largest manufacturer of light trucks with a decrease in its domestic sales for this year. This is due to the fact that traffic in enterprises Isuzu & 39; s home turf just to renew their fleets to emission regulations by the government and implemented in 2005. It is expected that the domestic sales will dip by 28 percent over the previous year figures, which corresponds to 74000 units. However, this is not an obstacle for the company to move forward. Instead, the company is focused now on growing and emerging markets for the vehicles around world.
The companies have set itself the goal to sell 664000 vehicles this year, after a year, they looked to sell 650734 vehicles in 2006. Isuzu & 39; s main goal is the global market, which they expect to sell 590000 units, about 8 percent higher than the previous year.
The company has its sights on the emerging global market in the Community, countries like South Africa are only two these markets seem promising for the light truck manufacturer. The company has grown with the expansion worldwide, through a merger with OAO Severstal, Russia& 39;s largest steel producer of the first Japanese companies for the manufacture and sale of trucks in Russia. The company expects an increase of 10000 vehicles per year for the next three years at 500, if their initial sales in Russia. This is a part of the company& 39;s efforts to boost its European market turnover by 34 per cent.
Another emerging market, Isuzu is the only one is South Africa. In November last year, the company jointly with General Motors back in a 50-50 venture in an effort to increase its revenues in these countries by more than sixty percent. This is a figure which is reachable due to the increased demand for light trucks in South Africa. The company also aims to increase its revenue by 11 percent in the Middle East and Africa markets.
The company will be the publication of a revised version of their Isuzu Elf truck was and is still a bestseller tuck in their home country. The Isuzu Elf is the anchor of society insist on expanding its market worldwide. With the popularity of the model and the name of the brand, which is known for high-performance trucks and reliable Isuzu parts, the company certainly looks like it will achieve the goals set it for them.



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